Media Kit Editorial

Dance Studio Life 2012 Editorial Content (comprehensive)

All issues will contain general-interest dance stories in addition to the themed content and the following departments:

Readers’ Guide to Advertisers
On My Mind: Editorial by Rhee Gold
Ask Rhee Gold: Advice for dance teachers
FYI: What’s up in the dance community
A Better You: Wellness for dance teachers
Mindful Marketing: business savvy stories
Classroom Connection: insights from experienced educators
2 Tips for Ballet Teachers: pointers from respected teacher Mignon
Furman
2 Tips for Hip-Hop Teachers: pointers from leader of the ICONic Boyz, Geo
Hubela
2 Tips for Modern Dance Teachers: pointers from the one-and-only Bill
Evans
2 Tips for Tap Dance Teachers: pointers from master teacher Stacy
Eastman
Teacher in the Spotlight: Reader-nominated teachers of distinction
Thinking Out Loud: A personal experience/opinion column
1,000 Words: Fabulous dance photos
Page Turners: Notable books (most issues)
EditorSpeak: Thoughts from the editorial staff

January: Global Dance
There’s a whole world of dance out there, exotic and exciting, and we bring it all back to you. Bharata natyam to Irish step, African-influenced to Israeli folk, Latin sizzle to cool Chinese- dance is like and international language with endless dialects. Our global dance issue is filled with stories that look at the history, heritage, and technique of these colorful traditions, spurring local teachers to look beyond their own borders for inspiration. Plus: Costumes and backdrops for global dances

February: Summer and Self-Rejuvenation
In this issue we’re encouraging teachers to use the traditionally slow time of summer for some self-rejuvination. Stories will focus on easing the mind, refilling the creative spirit, and staing in shape- all geared, of course, toward the unique needs of studio owners. Plus: Our annual roundup of summertime teacher-training programs

March/April: Tap Dance & Musical Theater
From Broadway to Biloxi, tap and musical theater dance are heating up studios and stages today more than ever. Everywhere we turn we find schools that are adding m usic, voice, acting, and more, for a performing arts education that goes beyond dance. We’ll show readers how tap and musical theater are inspiring some school owners to come up with new creative programs, hot concepts, and fun performance-oriented fare. Plus: New DVDs to get
those triple-threat kids moving

May/June: Inspiration
Dance teachers look for inspiration in all sorts of places, but we knowthey’re bound to find it in our May/June issue. It’s always filled with stories that touch the heart, stir the soul, and remind teachers why they chose this often difficult byt very special career. Plus: Inspirational books and DVDs

July: Business & Holiday Shows
Dance studios are businesses in the business of show biz- whe know! We consider that crazy concept in this issue, which is bursting with good, solid advise for generating income, dealing with customers, and achieving success, while also getting creative with fresh ideas about the upcoming holiday show season. Plus: Our annual “All Decked Out” feature of new holiday costumes

August: Season Opener
School bells will soon be ringing again, and dance teachers heading back to the classroom are sure to tuck this issue under their arms. Our stories consider new ways to reach students, handle in-studio hassles, and keep the business side pumping, while making sure every day is an A-plus day. Plus: A grab bag of products our readers will love

September: Competitions & Conventions
Our competition and conventions coverage is a big winner with our readers, who use the stories in the issue to find just the right educational experiences for their students. Where to go, what to do when you get there, who to bring, how to plan- it’s all here, plus insights and highlights galore. Plus: Our annual Q & A with competition directors

October: Recital Roundup
A recital can be the highlight of a dance studio’s season, but we understand just how much work goes into that seamless show. We lighten the load for teachers by packing as much punch into this issue as we can, from sage advice to new thoughts, creative concepts to organizational outlines. Plus: What’s new in recital costumes and props

November: Contemporary Dance & Creativity
Creativity is the spark that leads to fresh, bold, inspired art, and that certainly describes contemporary dance to a T. We put both together in this issue, along with columns, features, and fun listings that will have teachers looking at old ideas in new ways. Plus: New music to inspire teachers and students in class and onstage

December: Hip-Hop & Jazz Dance
There’s plenty of energy to be found in this issue, when our focus on hip-hop and jazz dance kicks into gear. Long a staple of the dance studio business, jazz is growing in new directions, and we tell teachers how they can maximize their jazz classes while making room for- and making money with- the new favorite, hip-hop. Plus: Dance competitions/conventions at a glance